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The Calmer Co International Limited (ASX:CCO)

ALERT: Price-sensitive ASX Announcement for CCO
Current share price for CCO : $0.003 0 (0%)+
Release
23 Dec 2025 3:21PM
Price at Release
$0.003
Full Release
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Summary
The Calmer Co. International Limited announced that the FDA has confirmed traditionally prepared kava beverages as food under U.S. federal law, providing regulatory clarity and enhancing the company's U.S. market strategy. This development benefits The Calmer Co's U.S. portfolio, allowing traditionally prepared kava to be classified as food while their dietary supplements continue to grow strongly. The company boasts a dual-category capability in food and supplements, which significantly contributes to their growth on Amazon USA. Their Fiji Kava® brand remains a best-seller, and Taki Mai® has shown remarkable growth in search visibility and sales. The company's products are produced in Fiji, adhering to the cGMP standards required for U.S. dietary supplements.
Key Points
  • FDA confirms traditionally prepared kava as food under U.S. federal law.
  • The announcement strengthens The Calmer Co’s position in the U.S. market.
  • Fiji Kava® and Taki Mai® brands show strong growth on Amazon USA.
  • The company retains a competitive advantage with dual-category capability.
  • Fiji Kava® remains the best-selling branded instant kava product on Amazon USA.
  • Taki Mai® achieved substantial growth in organic search visibility and sales.
  • The company's products are manufactured to cGMP standards in Fiji.
IMPORTANT NOTE: This information is autogenerated and has not been reviewed for accuracy or completeness. You should refer to the full announcement here for further information.