InvestSMART

Buying when you feel like selling

Whenever I talk to analysts about sharp drops in the market, their reaction is always the same, "it's great isn't it?"
By · 28 Jan 2022
By ·
28 Jan 2022 · 5 min read
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Why do analysts seem to rub their hands together when others have theirs over the "sell" button? Because history tells them recoveries happen and market fears are temporary.

As my colleague, John Addis from Intelligent Investor said in his early pandemic article, Buying in the face of fear:

"Having survived the '98 Asian crisis, the dotcom crash, the global financial crisis and all other crises in between, we've had enough bad experiences to (more or less) know what to do. An understated but key part of our service is to offer encouragement, a push even, to step off the cliff and buy when every part of your being is shouting at you that it's too early, too late, or too bloody stupid. It is at such times we earn our keep."

Putting this context of our long-term focused, diversified InvestSMART portfolios, our experience through the above mentioned "bad times" sees us build portfolios diversified across a range of asset classes. So when you hear about billions being wiped off the ASX 200, know that is just one component of your portfolio.

Experience also tells us that chopping and changing our portfolios doesn't position them better. Instead, it adds on expenses through transaction costs and taxes. We leave more capital to compound portfolio returns over time by not switching.

And, when it comes to stepping off the cliff, we encourage investors to add gradually to their portfolio if they can. Sure, the outlook will remain murky, and we have no idea when markets will start to increase again, but we know things will be clearer after markets have gone up. So, deploy cash gradually with the understanding that while you don't know when things will improve, know that eventually, they will.

I helped a friend start his investing journey by buying an ETF that tracks the ASX. I also showed him how to get an international ETF, so he's not just limited to the Australian market. Knowing of his love for buying bargains at Aldi and preparing him for the inevitable times his portfolio would be in the red, I asked him what he does when his favourite wine and cheese are on special. He replied, "I buy a little more".

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Evan Lucas
Evan Lucas
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